Privacy Policy

Broadview – Senior Living at Purchase College (“Community,” “We,” “Us”) respects your privacy and is committed to protecting it through our compliance with the following Privacy Policy. This policy describes:

  • The types of information we may collect from you or that you may provide when you visit our website (Bpcoll.com; “website”) or via email, text or other electronic messages between you and the Community.
  • Our practices for collecting, using, maintaining, protecting and disclosing that information.
  • Our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your only recourse is not to use our website. However, you do have the option to opt-out of some tracking (see: “Choices About How We Use and Disclose Your Information”).

By accessing or using the website, you agree to this privacy policy.

Information We Collect About You and How We Collect It

We collect several types of information from and about users of our website, including information:

  • That is about you but individually does not identify you, such as your age, gender and interests; how you came to the website (e.g., search engine, third-party website, media campaign or email); and the pages and features of the website you use.
  • By which you may be personally identified, such as name, postal address, email address or telephone number (“personal information”).
  • About your Internet connection, the equipment you use to access our website, and your location.

We collect this information:

  • Automatically as you navigate through the site. Information collected automatically may include IP addresses and information collected through cookies, Web beacons and other tracking technologies (see: “Usage Details, IP Addresses and Cookies and Other Technologies”).
  • Directly from you when you provide it to us (see: “Information You Provide to Us”).
  • From third parties, for example, our business partners.

Usage Details, IP Addresses, and Cookies and Other Technologies

As you navigate through and interact with our website, we may automatically collect certain information about your equipment, browsing actions and patterns. The information we collect automatically is statistical data and does not identify any individual. It helps us improve our website and deliver better and more personalized future services by enabling us to:

  • Estimate our audience size and usage patterns.
  • Analyze and develop the Community’s sales and marketing strategy, determine how visitors find the Community and its website, the user’s interest regarding the Community’s services, and how to improve the Community’s website.
  • Store information about your preferences, allowing us to customize our website according to your individual interests.
  • Speed up your searches.
  • Recognize you when you return to our website.

We do not collect personal Information automatically, but we may tie this information to personal information about you that we collect from other sources or that you provide to us. The technologies we use for this automatic data collection may include:

Cookies (or browser cookies). A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. This website uses cookies to help the website owner and marketing partner(s) identify and track visitors, their usage of the owner’s website, and their website access preferences. Website visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using this website, with the drawback that certain features of the website may not function properly without the aid of cookies. Using Google’s Ads Settings, visitors can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads.

Flash Cookies. Certain features of our website may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from and on our website. Flash cookies are not managed by the same browser settings used for browser cookies. For information about managing your privacy and security settings for Flash cookies, see “Choices About How We Use and Disclose Your Information.”

How We Use Your Information

The Community and/or its agents use information that we collect about you or that you provide to us, including any personal information:

  • To provide you with information, products or services that you request from us.
  • To fulfill any other purpose for which you provide it.
  • For marketing purposes.
  • To present our website and its contents to you.
  • To allow you to participate in interactive features on our website.
  • In any other way we may describe when you provide the information.
  • For any other purpose with your consent.

We never sell your personal information.

Choices About How We Use and Disclose Your Information

We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information:

Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. To learn how you can manage your Flash cookie settings, visit the Flash player settings page on Adobe’s website. If you disable or refuse cookies, please note that some parts of this site may then be inaccessible or not function properly.

This website uses Google Analytics to track website activity and visitor behavior. If you want to opt-out of being tracked by Google Analytics, you may use the Google Analytics Opt-out Browser Add-on. Google Analytics also collects data about visits to the website via the DoubleClick cookie and Floodlight tags. This information is being used to provide demographic and interest data about visitors to the website and to target online display advertisements on third-party websites. Using Google’s Ads Settings, visitors can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads.

Promotional Offers from the Community. If you do not wish to have your contact information used by the Company to promote our own services, you can follow the link to unsubscribe from mailing lists at the bottom of email communication; send an e-mail to Brittarliene@lcsnet.com stating your request; call (914) 996-8947 and ask to be removed from marketing lists. This opt-out does not apply to information provided to the Community as a result of entering into a residence agreement, providing health records or other transaction.

Accessing and Correcting Your Information

To review and change your personal information, you may call us at (914) 996-8947 or send us an e-mail at Brittarliene@lcsnet.com to request access to, correct or delete any personal information that you have provided to us. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.

Data Security

We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration and disclosure. All information you provide to us is stored on our secure servers behind firewalls.

Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our website. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the website.

Minors

No portion of Broadview – Senior Living at Purchase College’s website, services and agency services is directed towards minors (individuals below the age of 18). The company does not solicit any information about minors, nor does it market to minors.

Enforcements

Questions or complaints about Broadview – Senior Living at Purchase College’s privacy policy, as well as concerns about the Community’s enforcement of the policy, can be directed to:

Broadview – Senior Living at Purchase College
c/o Sales and Marketing Department
735 Anderson Hill Road
Purchase College, NY 10577
(914) 996-8947

Policy Change Notification

We may change this policy from time to time.